1. Enjoy a suite of resources. This lecture is not meant to replace any existing content, recording or conference presentation. A true craftsperson will seek education in multiple formats wherever they can. This is a completely unique, all-new way of learning with special features added to make it an undeniable value.
2. Avoid the frustration of sitting at the back of the room or crowding to the front as is typical in conference presentations, especially the good ones. Every participant and viewer has the exact same, up-close, loud-and-clear access to this engaging lecture.
3. Make valuable new professional connections and friends throughout the world. When you participate in this lecture and join the group of technicians who will treasure the recording you'll begin to build relationships with and recognize a whole new set of techs worldwide that are friendly, helpful and serious about learning. Although it's not the same as grabbing lunch at the convention, the barriers of space and time are broken down and professional relationships become a whole new experience.
4. The value is clear. If you are attending a national convention you might end up spending hundreds per class, even if you can fit in 15 or more lectures. Because, when you do the math, you can spend as much as $3,000 on travel, lodging, registration, rental cars, etc. And you're likely to miss out on several hundreds or thousands of dollars in missed work opportunities too.
Do not attempt a comparison. This experience is a world apart from what you'll find at a convention or in a book or traditional recording.